12 Myths about Starting a Business

I bumped on  this insightful article by Mark Heptonstall, he is a young entrepreneur, start-up mentor and personal development enthusiast from Leeds, England. Feel free to comment and help a friend by sharing.

1. I need to write a business plan before I start.

No, you don’t. Start-ups are so unpredictable that writing a business plan is a pointless exercise.  You don’t exactly know who your customers are or what benefit/value they get from your product/service. If you think you need to prepare a plan to raise start-up funding see point 3 below.